5 best WordPress e-commerce plugins
Do you want to build an online store? Want to know which is the best WordPress e-commerce plugin?
Choosing the right e-commerce plug-in is critical to your business because a better platform means more growth opportunities. Often, users end up losing money by not doing proper research when they choose to open an e-commerce platform.
In this article, we will compare the best 5 WordPress e-commerce plugins in 2019. We will also explain their strengths and weaknesses to help you find the e-commerce plug-in for your business.
What to look for in the WordPress e-commerce plugin on your website?
There are many WordPress e-commerce plugins on the market. But not all of these features provide the right features for your use case.
For example, some e-commerce plug-ins are used to sell digital goods such as electronics, photos, and music. Others are more suitable for selling physical products that need to be shipped.
If you want to run a courier business, you will need an e-commerce solution that provides better support for discarding shipments.
Basically, you need to consider the products you will be selling and the features you need to run the online store effectively.
In addition, here are some of the most important factors you need to be aware of when choosing an e-commerce platform.
- Payment Solutions – Your e-commerce plugin should support your preferred payment gateway by default or through extensions.
- Design and customization – your store design is the first interaction between your customers and your business. Make sure you have enough templates and simple customization options
- Applications and integrations – View integrations that can be used for third-party applications such as email marketing services, CRM software, accounting software, and more. You will need these tools to manage and grow your e-commerce business more effectively.
- Support options – Make sure there are support options available. In the long run, good support can save you a lot of money.
What do you need to run an e-commerce website?
E-commerce sites are resource-intensive, so the first thing you need is the best WordPress host you can afford.
If your budget is limited, you can start with Bluehost. The e-commerce program comes with an SSL certificate and you need to securely collect payments, private IP and dedicated support hotlines. They also install WooCommerce by default, which is the most powerful WordPress e-commerce plugin (as you will find later in this article).
If the budget is not an issue and you want the best performance, then we recommend using a managed WordPress hosting provider like a customer site.
Next, you need to choose a domain name for your website. Below are some guidelines for choosing the right domain for your e-commerce site.
Finally, you need to choose the basic business plug-ins you need, such as OptinMonster, which can help you reduce the abandonment of your shopping cart and increase sales.
Having said that, let’s take a look at the best WordPress e-commerce plugin.
The best WordPress e-commerce plugin – competitors
Now that you know what to look for in an e-commerce platform and what you need to start with, this is our first choice for providing the best e-commerce platform for WordPress users.
- Easy Digital Downloads
Let’s take a look at each of them and compare their strengths and weaknesses.
WooCommerce is the most popular WordPress e-commerce plugin. It is also the most popular e-commerce platform in the world. WooCommerce was acquired by Automattic (the company behind the WordPress.com blog hosting service) in 2015.
WooCommerce has a lot of plugins and themes to choose from. There is also a passionate developer community behind them. Several hosting companies have recently started creating dedicated WooCommerce hosting solutions.
Advantages of using WooCommerce
Here are some of the advantages of using WooCommerce as a WordPress e-commerce plugin:
Extensions and themes – WooCommerce has hundreds of extensions and themes that make it easy to add new features to your e-commerce site. A lot of themes mean you have a lot of choices when choosing the design and layout of your website.
Support for digital and physical goods – With WooCommerce, you can sell physical and digital downloads (eg e-books, music, software, etc.).
Selling members or external products – With WooCommerce, you can add members or external products to your website. Affiliate marketers can create product sites and provide a better experience for users.
Complete inventory management – WooCommerce is equipped with tools to easily manage your inventory and even assign it to store managers.
Payment and shipping options – WooCommerce has built-in support for popular payment gateways, and you can use the extension to add many other payment options. It also calculates shipping and taxes.
Support and Documentation – WooCommerce provides excellent online documentation. In addition to documentation, a knowledge base, help desk and community forums are also available.
Disadvantages of using WooCommerce
Too many options – WooCommerce is very easy to use, but the number of options available on the setup page can be daunting for new users.
Find plugins – There are a lot of plugins available for WooCommerce, and sometimes users may not find the right plugin for the features they need.
Theme Support – WooCommerce works with any WordPress theme, but it’s not always as easy to set up or look like all themes. You need a WooCommerce ready theme to take full advantage of its features without too much hassle.
Scalability – As your store grows larger, you will need to move to a hosting provider like a customer site to expand your WooCommerce store.
WooCommerce is the perfect choice for any type of e-commerce site. It has a large developer and user community, a large number of plugins and themes, excellent support for multilingual sites, and the best free and paid support options.
BigCommerce is a fully managed e-commerce platform that provides seamless integration with WordPress. This allows you to use an extensible e-commerce platform while using WordPress to manage your content and run your website.
It has a powerful WordPress integration plugin that makes it easy to embed your product in WordPress. It automatically creates logins, shopping carts, accounts and other important pages for you.
Let’s take a look at some of the advantages and disadvantages of using BigCommerce as a WordPress e-commerce platform.
Advantages of using BigCommerce
- Highly scalable – it includes all the features you need for enterprise-class security, high performance and scalability.
- Less maintenance – Separating your e-commerce engine from other content makes it easier to run your WordPress site.
- Sell across multiple channels – you can sell not only on your website but also on other channels like Facebook, Instagram and Amazon.
- No transaction fees – unlike some other e-commerce platforms, it does not charge you for each transaction. You can choose from dozens of top-level payment gateways, just pay for the payment service provider.
Disadvantages of using BigCommerce
- Limited integration – BigCommerce integrates with all top third-party applications and tools. However, its app store is still growing and you may not find the integration of some less popular apps.
- No mobile app – currently, it doesn’t have a mobile app to manage your store.
BigCommerce is a powerful and easy to use e-commerce platform. It’s a SaaS e-commerce platform, but with their BigCommerce WordPress plugin, you can take advantage of both worlds.
It eliminates the hassle of expanding hosting requirements as your business grows. At the same time, you don’t have to worry about security, performance, or looking for extensions to SEO and caching.
BigCommerce is an emerging contender for headless e-commerce WordPress. It is responsible for the technology infrastructure so you can focus on growing your business.
3. Easy Digital Downloads
Easy Digital Downloads allows you to easily sell digital downloads online using WordPress. It’s very easy to use and has powerful features to create beautiful and practical digital goods.
Advantages of using Easy Digital Downloads
Designed to sell digital goods – Easy Digital Downloads is built from scratch and is used to sell digital downloads. Unlike e-commerce plug-ins that can be used to sell a variety of products, EDD provides a better experience for selling digital goods.
Easy to use – Simple digital downloads are easy to use, and from the start, you can immediately figure out how to add products and display them. This is very useful for beginners.
Expansion – Easy Digital downloads have hundreds of extensions, including plug-ins for payment gateways, marketing platforms and services.
Themes – Easy Digital Downloads works with almost all WordPress themes, but if you haven’t chosen a theme yet, Easy Digital Downloads has a theme built specifically for plugins.
Great support – the plugin is well documented, you have free support forums, videos, tutorials, and even an IRC chat room. Advanced users also have a priority support option.
Disadvantages of using Easy Digital Downloads
Digital downloads only – As the name suggests, Easy Digital Downloads makes it easier to create e-commerce sites for digital goods. But if you want to sell non-digital goods and digital downloads, then it will become very complicated.
Selling external products – If you want to add an external product or affiliate product to the EDD store, you need to install a third-party extension for it.
When selling digital products online, we believe that Easy Digital Downloads is the best plug-in. We have achieved great success with Easy Digital Downloads, not only on the customer site but also on some of our own projects.
MemberPress allows you to sell subscription-based digital products and services. It is the best WordPress member plugin with a lot of integration options. It can even be integrated with WooCommerce.
Let’s take a look at the advantages and disadvantages of MemberPress.
Advantages of using MemberPress
Sell subscription-based products – Allows you to easily sell subscription-based products, affiliate programs, pay-per-view content, and more.
Powerful access rules – Powerful access control allows you to define user access levels and content restrictions. Only restricted users can access restricted content.
Powerful extension – you can integrate it into your WooCommerce store or LearnDash LMS. There are a number of extensions that connect MemberPress to third-party services.
Disadvantages of using MemberPress
Limited payment options – MemberPress only supports PayPal, Stripe and Authorize.net.
Annual Pricing – Pricing plans are only available on an annual basis.
MemberPress is a perfect e-commerce plugin that can sell subscription products, sell courses or build affiliate sites. It’s beginner-friendly and can be easily extended with plugins, allowing you to use your e-commerce site in any direction.
Shopify is a fast-growing e-commerce platform that can handle everything for you. Shopify is not a plugin, but it is a completely carefree, all-in-one solution.
Let’s take a look at the advantages and disadvantages of Shopify.
Advantages of using Shopify
Super easy for beginners – no need to worry about the technical aspects of e-commerce stores, such as setting up SSL, integrating with different payment gateways, handling the transportation, worrying about taxes, and more. Shopify handles all of this.
Support for digital and physical goods – Whether you’re selling physical goods such as shirts or digital downloads like music, Shopify can meet your needs.
Complete inventory management – Shopify comes with an inventory editor and batch importer as well as an order tracker, making managing inventory a breeze.
Payment and shipping options – Shopify makes it easy for you to accept credit cards online and in person. Their transportation system simplifies your fulfilment process through direct integration with popular suppliers such as USPS.
Facebook store, buyable Pins and Twitter buy buttons – Shopify integrates everything. Whether you want to create a Facebook store, add a buy button on Twitter, or create a purchasable Pins on Pinterest, you can use Shopify to do everything.
Disadvantages of using Shopify
Monthly Platform Fees – Shopify charges a monthly fee to use their platform, which is comparable to purchasing a host and personal plugins using other plugins in this list.
Shopify Payments – Shopify encourages you to use a Stripe-driven payment platform, which is a great choice for beginners. However, if you want to complicate and use an external system, Shopify will charge you an additional fee.
If you want to have a powerful platform without having to deal with technical issues, then Shopify is your best choice. Although the monthly fee sounds terrible, the carefree approach and peace of mind are definitely worth it, because it allows you to focus on what you do best, your business!
Shopify is not natively integrated with WordPress. The BigCommerce#2 solution in our list gives you all the features that Shopify offers while providing seamless integration with WordPress sites.
Conclusion – The best WordPress e-commerce plugin is:
If you want maximum control, flexibility and functionality, then WooCommerce is your best solution.
If you don’t want to manage all the technical content, then BigCommerce is your best choice. It allows you to use WordPress as a content management system alongside the SaaS e-commerce platform.
If you are only selling digital goods, then Easy Digital Downloads may be your best choice.